Morrisons has reduced prices across its range of own-brand products in its latest push to help shoppers save.
The supermarket has invested £25 million into the cuts, which sees prices slashed in all 498 stores across the UK as well as online starting from this week. 64 items have had their prices reduced by an average of 20%, including cupboard essentials, breakfast items and fresh products, the retailer said.
A four-pack of toilet roll has been cut from £2.55 to £1.99, for example, while a little gem lettuce has had its price reduced from 99p to 85p and a 200g bag of coffee granules now costs £2.25 compared to its previous price of £3.99. There's also a range of deals on offer at Morrisons as part of the effort to help shopper save cash, such as two for £1.80 on cereals and two for £2 on selected crisps.
