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Evening Standard
Evening Standard
National
Henry Saker-Clark

Morrisons commits to price pledge against top supermarket rivals

Morrisons Aldi Lidl United Kingdom Alamy Asda Bradford Sainsbury Tesco
Several cafes and counters in Morrisons stores will close (Alamy/PA) -

Morrisons has pledged to customers that it will not be beaten on price by its biggest supermarket rivals on hundreds of everyday products.

The commitment signals another potential intensification in the price war between the UK’s top grocers as they seek to draw in more shoppers.

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