Two supermarket giants are spreading the festive magic this Christmas by giving away carrots to ensure Father Christmas’s reindeer are well fed to help deliver presents in time for Christmas day. Shoppers will be able to pick up a carrot at Morrisons and Tesco stores this week, ahead of Christmas Eve.
Carrot sales soar during the festive season, increasing by 130 per cent during the week before Christmas compared to previous weeks, Morrisons reports, showing that the Norse tradition of leaving food and drink out for Father Christmas and his reindeer is still as popular as ever.
At Morrisons, the star of their Christmas ad, Farmer Christmas, has hand-delivered over 29 tonnes of wonky carrots on his festive tractor ready for children to pick up for free.
