Around 60,000 people followed in the footsteps of Morph on a world first art trail unveiled in North Tyneside dedicated to the iconic plasticine character – providing a much needed boost to the local economy.
Morph’s Epic Art Adventure was unveiled at the end of January and featured 20 individually designed sculptures dotted in and around the borough’s town centres. The colourful life-sized models of the Aardman and TV favourite formed a trail taking in Whitley Bay, Tynemouth, Cullercoats, North Shields, Wallsend, Killingworth, and Forest Hall.
The models were finally removed on April 3 ahead of hopefully setting off on another adventure to some other UK location. In the nine weeks the Morph models graced North Tyneside, the council said the official app and interactive map was downloaded thousands of times with an estimated 60,000 people taking part in the trail itself.