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T3
T3
Technology
Matt Kollat

More people just bought an Apple Watch for the first time than any quarter before

Apple Tim Cook United States Kevan Parekh Matt Kollat
Apple Watch SE 3 in hand.

Apple’s latest quarterly report shows Wearables, Home and Accessories revenue holding steady at $9 billion, roughly the same as last year.

On paper, that looks like stagnation, but CFO Kevan Parekh revealed an interesting detail: over half of all Apple Watch buyers last quarter were new to the product.

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