Molly-Mae Hague has faced online ridicule following a geographical so-called “error” on her latest clothing collection.
The 23-year-old, who is the creative director of PrettyLittleThing, showed her followers a top emblazoned with “Montreal, 1986, USA” on the front.
Eagle-eyed viewers were quick to mock the former Love Island contestant by cheekily informing her Montreal is located in Canada.
Among the comments, one wrote: “She didn’t use her 24 hours in her high school days for geography.”
Another added: “I tried to give her the benefit of the doubt that it had something to do with the Olympics. The 1976 summer Olympics were held in Montreal, and the USA competed. That’s the best I’ve got.”
However, representatives for the influencer hit back at the comments.
PrettyLittleThing said the garment is actually referring to a tiny city – with a population of around 800 - in Wisconsin, USA, called Montreal.
A spokesperson for the brand told The Sun: “There is actually a Montreal in the USA, it’s a City in Wisconsin.”
Ms Hague sparked a huge social media backlash in January after she made controversial comments on wealth and poverty during a podcast.
She provoked fury after a clip resurfaced in which she claimed that “we all have the same 24 hours of the day” regardless of background.
Her comments were branded “tone death” by critics who accused her of ignoring the difficulties faced by people from poorer backgrounds.
Ms Hague apologised to her fans but she said she never posts with malice or ill intent.
She wrote in a statement on Instagram: “I wanted to come back on online today as normal but I feel like before I do I just wanted to say this...
“When I say or post anything online, it is never with malice or ill intent. I completely appreciate that things can affect different people in different ways however I just want to stress that I would never intend to hurt or upset anyone by anything that I say or do.
“I apologise to the people that have been affected negatively or misunderstood the meaning of what I said in the podcast.
“The intentions of the podcast were only ever to tell my story and inspire from my own experience. Love to you all, always x.”