As cities expand, populations rise and factories grow, air pollution thrives. While London (much to the chagrin of regular drivers) has implemented a variety of anti-pollution laws in the form of ULEZ, congestion charges and more, there’s truly no escaping the big smoke of the Big Smoke.
In recent years, wellness-focused brands have capitalised on an increasing fear of the effects of our daily exposure to high levels of air pollution. From skincare brands offering up anti-pollution drops to extreme cases like the Dyson Zone mask, it seems as though we’re being sequestered into a post-Covid space which rallies against the sharing of remotely contaminated air.
