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Stewart Schley

Modern-Day Video: It’s a Numbers Game (Schley)

A remote control pointing at a TV

It’s an existential question for video industry strategists: How many services are people willing to use? 

A higher number means more latitude for emerging providers to find a footing. A lower number squeezes out opportunity. Thus, a duality: Newcomers to the category hope for a wider complement. Veterans, hoping to protect their turf, prefer a slimmer pool. 

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