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Fortune

Alena Botros

Modern companies need a purpose. Execs share advice

Pfizer Google Jane Lauder Estée Lauder Deloitte

(Credit: Photograph by Kim Utley/Fortune)

Consumers want the companies they support to have a purpose; employees want the companies they work for to have a purpose.

But defining what your company stands for can be complicated. Executives from Deloitte, Google, Pfizer, Estée Lauder, and EeroQ shared their advice during a panel discussion on Tuesday at the Fortune Most Powerful Women Summit in Laguna Niguel, Calif.

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