Clarence Cocroft is the owner of a legal medical marijuana business in Olive Branch, Mississippi. However, while his business is perfectly legal, the state is hell-bent on making it practically impossible for him to actually stay afloat. How? By making it a felony for Cocroft to advertise his business.
Mississippians overwhelmingly voted to legalize medical marijuana in 2020, yet the state has enacted a series of regulations that make it virtually guaranteed that legal marijuana businesses will fail to thrive. Not only does the state have a gauntlet of restrictive regulations that make finding an appropriate storefront extremely difficult (marijuana businesses cannot be within 1,000 feet of a church, school, or daycare, for example), but once a business opens, they're barred from nearly all forms of advertisement.
