The Commerce Ministry is targeting 100,000 food stalls nationwide for a 40-baht rice-and-curry scheme to help alleviate living costs.
Commerce Minister Suphajee Suthumpun said the initiative would expand the "Thai Help Thai Plus" programme by encouraging participating restaurants to offer affordable meals while maintaining quality and portion sizes.
The ministry is considering financial support for shops to help cover ingredient costs, with possible assistance of 3,000, 5,000 or 10,000 baht per restaurant. The pilot phase will select 100,000 shops from a network of about 250,000 restaurants under the Thai Help Thai Plus programme.