The success of the first Metaverse Fashion Week in March has led to a huge influx of funding being funneled toward several fashion companies, in some cases Metaverse natives. The businesses are now enjoying a major upswing in funding and in popularity, which consequently increases their ability to produce new products and capitalize on their success.
In case you’re not familiar with the Metaverse, here’s a definition: It’s a “digital reality that combines aspects of social media, online gaming, augmented reality (AR), virtual reality (VR), and cryptocurrencies to allow users to interact virtually,” Investopedia.com says. “Augmented reality overlays visual elements, sound and other sensory input onto real-world settings to enhance the user experience. In contrast, virtual reality is entirely virtual and enhances fictional realities.
