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Politics
Ryan Neville-Shepard, Associate Professor of Communication, University of Arkansas

Militant white identity politics on full display in GOP political ads featuring high-powered weapons

Eric Greitens Republican Party Marjorie Taylor Greene Republican Barack Obama Brian Kemp Obamacare Missouri Alabama United States
Eric Greitens poses with a high-powered rifle and commandos in a political ad. Eric Greitens

Republican Eric Greitens, a candidate for Missouri’s open U.S. Senate seat, shocked viewers with a new online political ad in June 2022 that encouraged his supporters to go “RINO hunting.”

Appearing with a shotgun and a smirk, Greitens leads the hunt for RINOs, shorthand for the derisive “Republicans In Name Only.” Along with armed soldiers, Greitens is storming a house under the cover of a smoke grenade.

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