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Newslaundry
Newslaundry
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Anand Vardhan

Mile Sur Mera Tumhara: Why India’s most beloved TV moment failed when it tried again

India Piyush Pandey Doordarshan Diversity Newslaundry

The passing of Piyush Pandey brought back memories of his most enduring contribution to Indian popular culture: the 1988 Doordarshan musical medley Mile Sur Mera Tumhara. Working as an account manager at Ogilvy & Mather, Pandey had penned lines that became a rare government broadcast, a lyrical celebration of India’s diversity escaping the usual tedium of public service messaging on state television.

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