An OG mummy blogger who secretly became an online troll herself has received a one-year caution, after she was caught in the act using a fake profile by observant followers in 2019.
Clemmie Hooper, formerly known as Mother of Daughters, used to have 700,000 followers on Instagram, two books, sponsored ads with the likes of Mothercare and Boden, and she even appeared on This Morning.
But just at the peak of her success, she was exposed by eagle-eyed internet detectives for using the pseudonym 'Alice in Wanderlust' on Tattle Life, a popular gossip forum, to slam other women in the industry.