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TechRadar
Muskaan Saxena

Microsoft's plans to fill ChatGPT-powered Bing with ads could be a disaster

Microsoft Bing ChatGPT
Microsoft Bing logo on a white smartphone screen

Microsoft has come up with a solution nobody asked for - providing an easy way for companies to begin advertising on the new AI-powered Bing.

The updated Bing search engine runs on OpenAI’s ChatGPT, an AI chatbot that has flooded the current miasma of online discourse. With its new chat API, businesses will be able to monetize Bing AI chat and place curated advertisements in users' chat windows.

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