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Darren Allan

Microsoft makes it much easier to use ChatGPT-powered Bing – with a catch

Bing AI Chat

Microsoft’s Bing chatbot is now available to use without signing into a Microsoft account, you’ll doubtless be pleased to hear.

This means that anyone can now jump on and start quizzing the ChatGPT-powered AI on whatever topic is on their mind, but there’s a caveat.

Windows Central spotted the tweet from Michael Schechter, VP of Search Growth and Distribution (Bing) at Microsoft, announcing that the Bing AI now offers unauthenticated chat access.

However, while you won’t have to sign in to use the AI, you’ll be limited to pretty short conversations – just five queries in a session. Those signed in get 20 queries per conversation.

In other Bing AI news, a further step forward for the chatbot is the addition of a share button and more export options, as well as an improved copy and paste experience, useful little touches (as Neowin flagged up).


Analysis: Bringing Bing to everyone faster

Remember when Bing AI was first launched? The chatbot got caught up in all sorts of controversial weirdness as a result of going off the rails in long chat sessions, leading Microsoft to impose strict limits on session length to tackle that particular problem.

That limit was five queries per session – exactly what unauthenticated users are getting now. In other words, it’s the bare minimum. (Well, clearly it’s the bare minimum – any lower than five would leave little or no opportunity to explore any topic further).

Still, the absolute minimum is very much better than nothing, so we’re glad to see Microsoft take this route. It makes for a convenient way for those who haven’t tried out the Bing AI yet to do so, and of course, that should mean extra traffic for Microsoft, too.

Doubtless Microsoft hopes that by giving folks a taster of Bing, it’ll impress them enough to sign in for the full lengthier chat experience.

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