Three days ago in a sprawling interview with Entertainment Weekly, new Xbox CEO Asha Sharma said, "gaming is unaffordable in many cases." Today, Xbox announced price hikes for its consoles, the third in the last year.
The increases don't go into effect until August, but it does hit 512GB models with a $100 bump, while 1TB consoles are going up $150. Xbox is also discontinuing its 2TB model.