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TechRadar
TechRadar
Darren Allan

Micron says it's 'trying to help consumers' in RAM crisis despite killing its Crucial brand – and PC owners have got even angrier as a result

A Crucial Pro Overclocking RAM kit.
  • Micron has defended its decision to shutter the Crucial brand of consumer RAM
  • A marketing exec said, "Our viewpoint is that we are trying to help consumers around the world. We're just doing it through different channels."
  • This refers to the majority of Micron's consumer business as being supplying RAM for OEM PCs, and the exec has a point to an extent – but so do those who are complaining

The RAM crisis continues to rage, and some consumers are still raging too, remaining unhappy with Micron ditching its Crucial brand last month – but the memory maker has just been defending this decision.

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