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International Business Times UK
International Business Times UK
Technology
Vinay Patel

Mickey Mouse Vs Machine: Disney Sues AI Firm Over 'Endless Bootlegs' Of Its Beloved Characters

The magical realms of Disney and Universal are taking on AI image generator Midjourney in a groundbreaking lawsuit. At its core, the dispute centres on allegations of copyright infringement involving iconic characters. (Credit: AFP News)

The whimsical world of Disney, home to cherished characters like Mickey Mouse, is clashing with the cutting edge of artificial intelligence. As digital mimicry becomes increasingly sophisticated, the entertainment giant finds itself in a legal battle, aiming to protect its iconic creations from what it alleges are widespread, unauthorised reproductions generated by an AI firm.

Disney and Universal are taking legal action against AI image generator Midjourney, marking Hollywood's first major court battle against an artificial intelligence company. Midjourney, a leading AI image generator, allows users to produce realistic-looking pictures from a text command in mere seconds.

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