Michelle Keegan has taken a break from her trip to Australia to stun fans with a bikini snap to mark the launch of her latest business venture. The former Coronation Street actress announced the launch of her own swimwear brand with her millions of followers on Monday (June 6).
Posing for a photo to promote its launch, Michelle looked gorgeous while wearing a white bandeau-style top with high-waisted briefs. The Brassic star looked away from the camera as she posed in the water next to cascading rocks in what is bound to be an exotic location.
Other photos showed models in varying designs from Michelle's first collection from her brand, named Orfila Bee, including yellow, white and black bikinis worn in other styles such as racerback and halterneck.
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"So this has been over 2 YEARS in the making…I can’t believe it’s finally launch day!!" Michelle shared with her 5.8m followers. "I’ve always wanted to create my very own swimwear range that everybody feels comfortable in but with a twist. It was completely worth the wait in order to perfect a multi-way bikini that you can wear in 20 different ways, and that you can wear from the beach to the bar."
And there is a very poignant meaning behind her business' name. "The name ‘Orfila Bee’ @orfilabee is so special to me as Orfila was my Grandma’s maiden name and she remains one of the biggest influences in my life. The ‘Bee’ is to represent the city in which I was proudly born and raised in," the Stockport-born star explained.
She then added: "Hope you love it as much as I do," before being flooded with support from her celebrity pals. Former Corrie co-star Catherine Tyldesley was quick to write: " Oh my love!! You’re such a clever bunny!! They’re beautiful and so are you!!! Go on lass!!!!"
Georgia May Foote, who played Katy Armstrong in the ITV soap, said: " Sick! Congrats keegs." Reality TV star Vicky Pattison commented: " Looks beautiful hunny." Liz Fletcher, who is married to former Emmerdale and Strictly star Kelvin Fletcher, added: "The meaning behind the name incredible! Love the whole range."
And fans were equally impressed. @chrissy_carroll said: "So proud of you both the bikini is amazing and I love that it is for everyBODY." @suedemirel007 wrote: "Absolutely stunning well done and many congratulations."
@annabryan1 said: "@michkeegan ordered mine in the black! Can’t wait for it to arrive!" @the_wright_family__ commented: "Amazing. Congratulations. A beautiful name, love the tribute to your Grandma and the Bee representing your city."
Michelle, who played Tina McIntyre in Corrie between 2008 and 2014, is currently filming a period drama in Australia which is said to be from the team behind Netflix’s Sex Education. In her first social media post since paying a gushing anniversary tribute to her husband Mark Wright, Michelle updated her followers on her time away from the UK so far and was dubbed a 'tease' as she gave a blurred look at a script
