The camera zooms towards a blurred face. Dramatic music kicks in. Michael Johnson appears from the haze. “Calling all rivals,” says his familiar voice, deep and crisp, god-like. “We’re about to change this game.”
That first advert teasing Grand Slam Track in the summer of 2024 sent a little tingle down the spine. Here was a doyen of the sport leading the way to a bright, ambitious future. But perhaps with hindsight, it also pointed to one of GST’s fundamental flaws: Johnson, not an athlete, was the face of the event.
