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Benzinga
Benzinga
Business
Surbhi Jain

Meta's Metaverse Dreams Tested By New ByteDance Swan Goggles

Jakarta,-,July,18,2024:,Meta,Ai,Icon,Seen,On,Smartphone

Mark Zuckerberg's metaverse empire is under siege as ByteDance, TikTok's parent, storms the mixed reality (MR) arena with its Swan goggles.

Meta Platforms Inc.'s (NASDAQ:META) Quest series and upcoming Puffin headset have dominated immersive tech, but ByteDance's lightweight, puck-tethered MR device, developed by its Pico division, threatens to steal the spotlight.

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