Meta is partnering with Snoop Dogg, Kendall Jenner, and other celebrities to create virtual assistants available to users of its messaging apps, part of a major push by the company to embed AI across its products and match the buzzy generative AI features offered by companies like Google and Microsoft.
Meta CEO Mark Zuckerberg showcased the various new AI products, including a new AI-enabled version of the company's Ray-Ban smart glasses, at the company's Connect developers' conference on Wednesday.
