While 'Barbiecore' is still having a moment over on TikTok, there's another emerging trend making the rounds that's altogether more magical and inspired by another beloved character. Say hello to 'Mermaidcore,' the aquatic-themed style aesthetic making a comeback for summer 2023...
Yes, iridescent shimmers and blue hues (along with silver fashion, of course) are making a big impact in the fashion and beauty verses, no doubt thanks to the imminent release of The Little Mermaid, the live-action remake starring Halle Bailey as Ariel.
The actress is bringing arguably the most iconic mermaid to life and while we've already sussed out Halle's fave perfume, we also just want to join her under the sea (metaphorically speaking) in every sense of her character's style. And we're clearly not the only ones, as searches for all things 'Mermaidcore' have skyrocketed in recent weeks. So, to that end, here's how to subtly—or not so subtly, you do you—bring all your mermaid dreams to life through your style and beauty regime...
What is 'Mermaidcore'?
Mermaidcore is really as the name suggests, it's everything style and beauty (and even home decor) inspired by the mythical and magical ocean dweller. So, think iridescent scales, intricate and pearly shells, vibrant colors that evoke thoughts of flourishing coral reefs and scores of silvery fish—much like how Regency fashion, or 'Regencycore' makes you think of corsets and empire waist dresses.
And with the new Little Mermaid movie hitting the big screen, we find our thoughts dominated by all things shell accessories and beachy styles—which also fits with that whole 'coastal-cowgirl' vibe going around.
If you need further visuals, just turn your attention to these TikTok videos, all bearing the 'Mermaidcore' hashtag, which has upwards of 176 million views to its name...
@itgirllifeguide ♬ original sound - Slay🧍♀️
@mercedestrankwong ♬ everyone under this sound is so gorgeous wtf - ‼️
It's all about seafoam shades of blue and green, along with pearls and flowing water-like dresses and uber-dewy makeup looks where the highlighter looks almost wet.
It's whimsical and truly fulfills many of our childhood dreams and is actually a very versatile aesthetic. You can either go full mermaid or opt for subtle oceanic nods—and yes, we're about to guide you through the 'how' part...
How to subtly incorporate 'Mermaidcore' into your style
One of the easiest ways to rep a mermaid-inspired look is through your manicures. In fact, even opting for Hailey Bieber's glazed donut manicure would fulfill the assignment because as mentioned, pearls are a big hit in this aesthetic.
'Mermaidcore' nails
If you've already got tickets to watch The Little Mermaid, that's all the excuse you need to treat yourself to some mermaidcore nails.
From our online scrolling, we've spotted a few themes for achieving an Ariel-esque manicure, namely adding an iridescent shimmer or chrome effect to your chosen nail color. We'd also recommend opting for green, pink, purple, or blue base shades.
@laurenmaile ♬ original sound - XVX
If you wanted something a little louder, you could even get water or ripple-like textures added to your manicure, or opt for a scale-like look.
'Mermaidcore' makeup
@hannahhennigar ♬ som original - leticia
In terms of mermaidcore makeup, the eyeshadow and highlighter are key. If you're going for a 'just popped onto shore to serenade a human' type vibe, you'll want to go for a glass-like look, with a pop of luminous highlighter.
As for your eyes, a frosted eyeshadow look is definitely one way to go, or a colorful sea-themed eyeliner look.
'Mermaidcore' outfit staples
Now, onto the mermaidcore clothes! If you're wanting to give off fairy-tale vibes for a night out or festival look, you can't go wrong with pink shimmers and diamantes, as well as blue and green pieces. We'd also say a sheer dress would work perfectly with this trend and midi satin skirts are perfect for achieving that wet look—and can live on in your capsule wardrobe for the rest of the year.
