The head of the SK Group, which owns SK hynix, said in a press briefing that memory semiconductor prices are “abnormally high,” and that the industry must take steps to increase supply and help lower prices. The Chosun Daily writes that SK Group Chairman Chey Tae-won delivered this statement during a press briefing at an industry forum, where he also noted that the group is looking at building a memory chip plant in the U.S. to increase production.
“Memory prices are currently at an abnormally high level. While AI companies can absorb increased costs through investments, PC and smartphone manufacturers have no choice but to pass rising semiconductor costs onto product prices,” Chey told the media. “Since most customers for these products are individuals, there are limits to how much prices can be raised. To prevent 'chipflation'—where rising chip prices drive up finished product costs—supply must be expanded.”
