Visual images often last in historical and popular memory. This is especially the case in presidential campaigns in the United States, which offer a vast mix of spectacle, surprise and drama.
An historian of political visual culture can no more predict which images are likely to last the test of time than we can know who will win. But we can explain why some historical images from presidential campaigns resonate.
This election season has produced the most media savvy and diverse campaign imagery of all time. Cable news, social media and artificial intelligence have created a whole new universe of image-based narratives.