“It doesn’t matter who you vote for, the government always get in.” Sue Paling – wryly quoting a wise friend – is one of many undecided voters in Whitby. The landlady of the historic Black Horse pub on Church Street in the centre of the medieval North Yorkshire fishing town is representative of a disproportionate chunk of women nationally who are not sure where to place their vote on 4 July.
About 15% of voters are still undecided, according to the research consultancy More in Common. This is not unusual a month before a general election – but what makes it different is the significant proportion who backed the Conservatives in 2019, said the organisation’s UK director, Luke Tryl.
