
With the electronic dance music scene largely on hold because of the pandemic, Joanna Yanetti spent much of the last two years posting TikTok videos of her dancing to EDM in her bedroom, modeling a seemingly endless parade of flamboyant outfits.
“Festivals are really such a huge part of my personality and who I am,” says Yanetti, a 24-year-old production assistant from California whose @sunshinesparkles420 account has more than 50,000 followers. “Posting on TikTok was such a great way for me and these other creators to connect with one another, and feel that community spirit we have in our festival lives, when we didn't have it at all,” she says.