They are in the ears of millions of football-loving people almost every day of the week.
They provide commentary, offer insight, spark debate and generate headlines. Yet the nuts and bolts of what they do off camera and away from the microphone remains unknown and under-appreciated by the vast majority.
Pundits are front and centre of football coverage, which has grown exponentially in recent years. They are on the radio phone-ins, panel shows, score update programmes, live broadcasts of matches, highlights shows, social media and more. If you even have a passing interest in football, they are inescapable.