The winners of the 2022 Northern Ireland Social Media Awards in partnership with the Corner Bakery will be announced at the social event of the year, hosted by Annette Kelly, Little Penny Thoughts, on Saturday 1st October at the world-famous Europa Hotel in Belfast.
The awards celebrate how individuals, organisations and businesses are using social media positively and to shine a light on those excelling in digital marketing. Over 300 entries were received from a broad range of industries including tourism, education, healthcare, hospitality, retail and fitness.
Let’s meet the independent panel of expert judges from around the globe who had the mammoth task of selecting the winners.
John Thornton - Senior Creative of SURREAL Cereal
Social Media Idiot – John spent four years being silly on Twitter for innocent smoothies. Highlights include making a baked bean smoothie and arguing with the internet about the colour of a drink (it’s blue). Lowlights include getting banned from the company LinkedIn account.
Read more: NI Social Media Awards 2022 finalists announced
Matt Swain - Previous Content Creator With Steven Bartlett's Personal Team
Matt worked alongside Steven Bartlett helping to develop his personal brand and building a community led Instagram page. Matt now works as a freelance social media marketer and works for some of the coolest brands on elevating their online presence.
Danielle McGookin - Digital Marketing Specialist | Founder of Social Story
Dani grew up in Northern Ireland, and brings over 10 years of International Marketing experience to the judging panel. Now based in Dubai, she owns a boutique marketing agency, Social Story, helping businesses find their purpose on social media.
Leanne Ross - Executive Director New Zealand Game Developers Association
Leanne has built a globe-spanning career excelling in things she knows nothing about. From teaching herself blogging, to digital marketing, to book writing and publishing… she got so good at it in Belfast that she ran away to the other side of the world.
Blue and Queenie - Creators. Influencers. Consultants.
Simon and Row otherwise known as Blue and Queenie are award winning presenters and influencers from Northern Ireland. They present exclusive content and interviews on a variety of indie and upcoming game titles.
Paul Walsh - Owner of Adhere Digital
Paul owns a performance marketing agency that specialises in all things Google & Analytics. He has helped Nestle, Toyota, & Aviva build out cutting edge performance marketing campaigns using machine learning & AI.
Oonagh O’Hagan - Managing Director at Meagher's Pharmacy Group
Oonagh owns nine pharmacies and a thriving online store. Meagher’s has been named Deloitte Best Managed Irish Company for the past seven years and awarded Platinum Status these past two years. She was named as Image Magazine’s 2016 Entrepreneur of the Year.
Individual category sponsors include Balmoral Healthcare, Belfast City Centre Gift Card, Bellamianta, BNL Productions, Bodyfit Mums, EP Design, Holistic Kidz, House of Vixen, Malfy Gin, MCG Investment, Ooh & Aah Cookies, Pod Camping Ireland, Todds Leap, Ted & Stitch, Jans Lifestyle and McGowans Print. Charity partner is Aware.
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