Three cheers! The cult US skincare brand Prequel has landed in the UK, and it’s well worthy of hype. Billed as SpaceNK’s biggest arrival of the year, it has become the retailer’s fastest-selling brand of 2026 in the two weeks since launch.
Founded in 2023 by New York dermatologist Dr Samantha Ellis, whose myth-busting skincare advice has made her a social media sensation, Prequel has achieved cult status by pairing clinical efficacy with sensory textures and accessible price points, proving as much of a hit with beauty editors as those managing rosacea, eczema and sensitive skin.
