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The Independent UK
The Independent UK
Katie Rosseinsky

Meet the fashion founder who revolutionised swimwear for men

Deep dive: The spark for Brown’s brand came by a pool during a holiday to India - (Handout)

There’s something about sitting poolside on holiday that just seems to encourage big thinking. Maybe you’ll start charting a new course for your life, or you’ll be surprised when a brilliant business idea seems to saunter into your mind fully formed. Perhaps it’s being removed from the stresses of your everyday routine that allows your brain to meander – or just the heady commingled scent of chlorine and sunscreen.

Indeed, Orlebar Brown founder Adam Brown can trace the inspiration for his game-changing swimwear brand back to a trip to northwest India. It was 2005, and he had been working in the voluntary sector before pivoting to photography, but he “hadn’t really found what I wanted to do, and didn't have any particular purpose in life”, he says.

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