
Spoilers for season 1 of The Influencer ahead. Netflix's Korean reality show The Influencer asks just how far social media stars will really go for fame. Following the reality hits Single's Inferno, Physical: 100, and The Devil's Plan, the streaming giant has released a new show that answers the theme, "What if Squid Game but for viral fame?" This time, it's social media influencers that come under scrutiny, as they go through intense challenges to determine which of them is the most influential and win a 300 million won (about $220,000) grand prize.
Similar to Physical: 100's wide selection of athletes and sports stars, The Influencer has cast 77 content creators across platforms including Instagram, YouTube, TikTok, and AfreecaTV (South Korea's answer to Twitch). The eclectic cast ranges from dancers and beauticians to fortune-tellers and drag queens, competing to solve the debate of which platforms and genres require the most creativity and cunning. Below, read on to meet the stacked cast of the new Netflix reality show The Influencer, find out where to follow them, and see who made it as finalists.