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Benzinga
Benzinga
Business
Paula Tudoran

Meet Smartex: The AI Startup Funded By Amazon And iPod Inventor Tony Fadell That's Stopping 1M Kilograms Of Textile Waste Before It Happens

Textile,Pollution,,Fast,Fashion,Industry,Waste,,Old,Clothing,Cloth,Fabric

Smartex, a Portuguese startup founded in 2018, is using artificial intelligence to eliminate textile waste before it happens, capturing the attention of major investors including Amazon (NASDAQ:AMZN), H&M Group, and Tony Fadell, inventor of the iPod and Nest thermostat, CNBC reports.

Co-founder Gilberto Loureiro began working in textile factories as a teenager and quickly noticed how slow, manual inspection processes allowed production flaws to continue for hours, leading to massive amounts of discarded material, according to CNBC. After earning a master's degree in physics, Loureiro launched Smartex with the goal of digitizing defect detection using real-time vision systems and AI.

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