“Hello, my beautiful doves!”
YouTuber Mina Le uses that charming greeting to begin many of the videos on her eponymous channel. In the two years since she started posting on the platform, Le has made a name for herself by gently and self-assuredly weaving fashion history, entertainment, and culture into 20-minute-long video essays. Her subscriber count is on the brink of one million, and her most popular video on the cult of fast fashion giant Shein currently has 2.9 million views.
