This year, for the 38th edition of Marie Claire’s Beauty Excellence Awards, Marie Claire beauty editors from around the globe tested hundreds of new products, debated, and selected only the most inventive. Every year we honor cutting-edge products and brands who are reshaping the beauty industry, one innovation at a time, and this year was no exception.
After months of deliberating, we concluded with seven U.S. winners, six international winners, and one transatlantic honoree. Here are the best new launches.
