
Good morning, everyone. Fortune reporter Paolo Confino here, in for Diane Brady.
Over the last decade, tech has disrupted Hollywood the same way it has other industries, as streaming ravaged the cable bundle, movie theaters, and network TV. Now, the advent of artificial intelligence looms as the next big crisis.
One long-time sports and media investor, Gerry Cardinale, has a simple answer to the complex question of how to thrive: Invest in the best intellectual property. Creative output—whether it’s the Marvel Cinematic universe, an adored Italian soccer team, or the oeuvre of a beloved children’s book author—creates fandoms that can withstand shifts in the “pipes” of distribution, he argues.