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Livingetc
Livingetc
Brigid Kennedy

Meet "Butter Yellow" — The Soft, Sunny Hue That's Dominating Runways and Interiors

Yellow home decor and furniture on a colorful background.

By now you've probably seen the headlines: Butter Yellow is the shade of the summer, especially after dominating the red carpet at Cannes (Joey King, I'm looking at you). Indeed, Nylon Magazine has called it the 'season's most surprising neutral' — but does that claim extend to interiors? I'm betting yes.

'2024's color trends all look towards a grown-up take on bright, bold colors,' says Becca Stern, Co-founder and Creative Director of Mustard Made. 'We’re seeing rich, decadent palettes, with evolved color combinations that express confidence and flair.' Through this lens, butter yellow 'is the ultimate new neutral,' she continues. 'Its versatility allows it to seamlessly transition between fashion and interior design, making it a popular choice for both runways and home decor.'

Its appeal lies in its extremely specific tone, which 'exudes warmth and sophistication,' Becca explains. 'Creamier than lemon and duskier than custard, Butter offers a perfect pastel option that feels fresh and inviting,' as well as calm and sophisticated — almost European in a sense. It's a color that 'quietly commands attention, adding warmth and elegance to any space,' while still proving versatile enough to complement most design schemes.

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