
CommScope is reporting that Mediacom Communications has deployed the CommScope Manifest Delivery Controller (MDC) for IP video. By implementing the CommScope MDC, Mediacom can increase its advertising revenue with more finely targeted ads while ensuring a high-quality IP video experience for subscribers, the companies said.
“We chose CommScope’s MDC because it’s a scalable, reliable and resilient solution that preserves the quality of video we deliver to our subscribers, and because of CommScope’s proven agility in adapting to Mediacom’s existing systems and requirements,” stated JR Walden, CTO of Mediacom. “This solution will enable us to do more individualized advertising which will lead to increased value for our customers.”