Media spending is expected to rebound to growth of 12.8% in 2022 as people are getting back to normal life after two years of the pandemic, says Media Intelligence Group (MI), a media planning and creative agency.

"Amid various challenges, including a surge in Omicron cases, the pandemic will become the endemic, which will enable travellers to arrive and people to go out and live a normal life, said MI president Pawat Ruangdejworachai.