Union Information & Broadcasting Minister Anurag Thakur on Monday said the credibility of the mainstream media channels, which invited guests indulging in shouting matches, polarisation and spreading false narratives, would go down.
“...the biggest threat to mainstream media is not from new age digital platforms, but the mainstream media channel itself.. If you decide to invite guests who are polarising, who spread false narratives and who shout at the top of their lungs, the credibility of your channel goes down...the viewer may stop for a minute to watch the show, but will never trust your anchor, your channel or brand as a trusted and transparent source of news,” Mr. Thakur said.
The Minister was speaking at the inauguration of the Asia Pacific Institute for Broadcasting Development (AIBD) General Conference Meeting 2022.