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Bangkok Post
Bangkok Post
Business

McThai maps out long-term growth

QSR Thailand
Mr Vicha, centre, and Patrick Walsh, second from right, lead for McDonald's Asia business, announce the exclusive 20-year developmental licence.

McThai Co Ltd, the operator of McDonald's Thailand, has announced a long-term strategy for the Thai quick-service restaurant (QSR) market after securing an exclusive 20-year developmental licence.

Vicha Poolvaraluk, chairman of McThai, said the long-term agreement underscores confidence in the potential of the Thai market and the company's operational excellence, which adheres to international standards.

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