Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Wales Online
Wales Online
Entertainment
Phil Norris

McDonald's puts up price of a cheeseburger for first time in 14 years

Fast-food empire McDonald's has written to customers to say it is having to raise some of its prices because of soaring inflation. Among the items going up is the cheeseburger which will increase from 99p to £1.19.

It said not all prices will rise, only those most impacted by inflation. Items will go up by between 10p and 20p it said in an email to customers.

The company said it had delayed any price impact and kept them to a minimum. But it said tough choices had to be made.

In the letter, the CEO of McDonad's UK and Ireland Alistair Macrow said: "This summer, our restaurants will be adding between 10p and 20p to a number of the menu items impacted most by inflation. From today, we’ll be increasing the price of our cheeseburger for the first time in over 14 years, taking it from 99p to £1.19.

"Some prices remain unaffected, and some will continue to vary across our restaurants. We understand that any price increases are not good news, but we have delayed and minimised these changes for as long as we could. We will continue to listen to what you want from us and work tirelessly to find solutions to today’s cost challenges affecting our business."

The company said it, and franchisees who own and run restaurants, have been hit by rising inflation affecting the cost of food and energy. It said: "Today's pressures mean, like many, we’re having to make some tough choices about our prices."

Customers were also reminded of the new MyMcDonald’s Rewards loyalty scheme. This offers one point for every penny spent through the app on food and drink, and these points can be collected and redeemed for free food as well as charitable donations.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.