According to the National Restaurant Association 2024 State of the Restaurant Industry Report, restaurant sales are forecast to exceed $1.10 trillion this year, marking a new milestone for the industry that will employ over 15.7 million people in the United States by the end of 2024.
Additionally, 52% of consumers, including 67% of millennials and 63% of Gen Z adults, believe ordering takeout from a restaurant is an essential part of their lifestyle, further showing the profound impact restaurants have on consumers’ lives. Further, the worldwide fast-food industry is expected to grow due to increasing consumer purchasing power, swift globalization, industrialization, and urbanization.
