Get all your news in one place.
100's of premium titles.
One app.
Start reading
Fortune
Fortune
Chris Morris

McDonald's launches anime-inspired menu item, following success of WcDonald's PR stunt

(Credit: AaronP/Bauer-Griffin/GC Images)

McDonald’s is lovin’ the boost it’s seeing from embracing anime, so much so that it’s doubling down on the popular Japanese comics.

On the heels of its massively successful temporary rebranding of select locations from McDonald’s to WcDonald’s—a meme in anime that renamed the chain and flipped the famous arches to avoid copyright issues—the chain has teamed up with the anime series Jujutsu Kaisen to roll out its first-ever garlic sauce.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.