Maya Jama has defended this year’s “elite” season of Love Island after complaints claiming “nobody is watching”.
The 28-year-old made her debut as host of the ITV2 dating show when series 10 launched late last month, and has been a huge hit with viewers and Islanders.
Love Island has been plagued by rumours of dwindling audiences in recent years, but it was reported that the recent launch show attracted more than three million fans across all devices - including ITV ’s streaming service ITVX - which was the biggest 16-24 audience on any channel since the World Cup in 2022.
