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Scott Lehane

Max Rolls Out Curated OWN Hub

OWN Max Essence WBD
OWN: Oprah Winfrey Network

Warner Bros. Discovery’s flagship streaming platform Max rolled out a dedicated OWN: Oprah Winfrey Network hub in the U.S. yesterday. WBD is a joint-venture partner in OWN, which was launched in 2011 by the iconic media mogul.

“Our mission at OWN is to deliver programming that serves the female Black viewer, and this cross-portfolio collaboration presents a terrific opportunity to expand on that mission,” OWN president Tina Perry said. “OWN’s premium content will not only be available to our current fans, but it will also be available to a whole new audience that can easily access our programming with this dedicated hub.”

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