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Tom’s Guide
Tom’s Guide
Technology
Tom Pritchard

Masimo — the company that got the Apple Watch banned — has unveiled its new smartwatch

Masimo freedom health tracking smarwtatch.

Apple may not be allowed to sell you an Apple Watch Series 9 or Apple Watch Ultra 2 with blood oxygen monitoring anymore, but that doesn’t mean other options aren’t available. In fact, Masimo, the company that sued Apple over patent infringement, has its own blood oxygen monitoring smartwatch on the way.

Masimo is normally a medical tech company, but it looks like there may be a pivot towards consumer-friendly gadgets. It’s not the first time the company has produced a wearable, but the Masimo W1 that launched last year was maybe a little too health-centric. This time the company seems to be trying to pull in a more generalized smartwatch crowd. 

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