Marvel Rivals' roster is currently 37 heroes, all from various Marvel comics. There are a healthy mix of icons like Thor, Punisher, and Black Widow, as well as a more niche heroes who've never gotten the MCU treatment like Magik, Squirrel Girl, and Jeff the Land Shark. While NetEase plans to keep on adding fan favourites, it also enjoys adding an unknown name to the mix.
"Roughly 70% [of the roster] is made up of your greatest hits, like well-known heroes: Iron Man, Cap, etc," Danny Koo, executive producer of Marvel Games, tells PC Gamer in an interview at GDC 2025. "And then we throw in some curve balls; you might not even know who they are, to make the roster more interesting."
